Skin Food (or Skinfood) is one of the oldest Korean cosmetics manufacturer and retailer. They were founded in 1957 and their headquarters is in Seoul, or more specifically Gangnam station. 🙂 Skin Food is one of those brands which have expanded into other countries, but at the same time stayed close to Asia. They have stores in Taiwan, Malaysia, Singapore, Hong Kong, Japan, and more. In Korea, they are one of the dominate players in the industry, with close to 1,000 stores across the country. Along with Missha, they are the most loved brand among Koreans, at least when it comes to Korean brands. To me they are one of the best Korean BB cream brands there is.
Perhaps inspired by their name, Skin Food products typically include food items such as fruits, coffee, sugar, and other common staples. Among fruit items, they use avocado, golden kiwis, peach, apple, orange, berries, etc. It’s no surprise that their BB cream uses grape cell extract.
To give you some background information about BB creams (and I know that some of you who come here are already familiar so just skip ahead to the next paragraph if that’s the case), BB stands for “Blemish Balm” in Korea and Asia or “Beauty Balm” elsewhere such as North America. There are differences between foundation and BB creams which I highlighted on the homepage. Compared to foundation, BB creams are an all-in-one product (moisturizer, skin care, concealer, and foundation) so you save time and money, and your skin is better protected. They usually come with SPF protection and age defying benefits too.
Today, I’m going to review the Platinum Grape Cell Essential BB Cream, which is marketed as a triple function BB cream that not only protects your skin from UV rays, but also contains adenosine and arbutin which firms and brightens skin, and has platinum with grape cell extract providing skin elasticity.
This is what the product packaging says:
“This triple functional BB cream not only protects your skin from UV rays but also contains adenosine and arbutin which firms and brightens skin, and has platinum with grape cell extract providing skin elasticity. This BB cream creates a vivid and attractive skin and keeps your skin moisturized and shined all day long such as you apply the essence.”
Launched in 2012, this BB cream is available in two different shades (light beige and natural beige) and contains an SPF 45 / PA+++ protection, so besides trying to whiten skin it tries to protect the skin from darkening with such a strong UV protection. That’s what I like about this BB cream – it has really strong UV protection. If you live in sunnier areas and beach-like weather, this is definitely one BB cream to consider if you don’t want to get many wrinkles later on! Because it has such great UV protection I would recommend it to people who go outdoors often.
I use the natural beige shade because I find that the light beige shade is a little too light when I tried it on my hand. If you have pale skin then the light should work well. I think that the light beige shade would blend in with my skin (I’m a sort of pale Korean) but I just don’t like that it seems to accentuate my paleness. So I go for the natural beige. The best part? NO gray cast.
The Grape Cell BB cream comes in a pump style jar much like what Skin79 uses on many of their BB Creams. It’s easy enough to use and releases just the right amount of cream without pumping too much out. As always, the pump is an advantage because it’s just more hygienic.
However, the packaging itself is rather heavy so it’s hard to judge how much BB cream you have left. You can’t see through it either so there’s just no way of telling. I’ve been using my bottle for ages and I never seem to run out! I’ve been using it constantly so I’m not sure how much is left but what’s for sure is that a bottle will last you very long. On another note, the packaging is absolutely lovely! All the instructions are written in Korean on the bottle but there’s not much to know about using BB creams – just pump and go! If you need ingredients and such you can try their English website.
As for the smell, it’s really pleasant. Smells like the usual BB cream or makeup product so in general it’s not that noticeable and quite faint. It isn’t as moisturizing as other BB Creams I’ve tried but it does blends out really nicely. It has a liquid consistency so it’s easy to blend, almost like lotion.
Although it as anti-aging properties the BB cream was not greasy at all. I was quite surprised and so were my colleagues! It has a very soft feel and applies really well with fingers. It offers sheer to medium coverage to ease dullness, redness, and smaller problem areas. At first when I tried to use it, I applied the product with a sponge and then with my fingers. Applying with my fingers seemed to be slightly better because it sank into my pores a little less. If you do that it will cover your pores really well. It has a smooth finish with a slight semi-matte feel that doesn’t accentuate drier areas. It lasts for around five to six hours without fading.
Overall, this one might be perfect for oily, lighter skin tones given the only two shades available. Unless you have really dry skin I would recommend it. Otherwise I simply think there are other more suitable products for those with very dry skin. You can definitely find BB creams with better moisturizing capabilities, but if you want to try it anyway, I don’t think it would be a bad idea either. Keep in mind that this cream has natural properties that rejuvenate the skin.
To summarize, it has nice coverage, anti-wrinkle properties without feeling too greasy, great SPF protection, and a healthy glow. What more could I ask for?! It definitely doesn’t disappoint in what it’s supposed to do as a BB cream, and if you wish for something with a nice, fruity scent, this is the one to choose!